2bsourced.co.uk
“We seem to spend so much time marketing to new clients that we don't have time to tell our core clients we love them!”
Service Provided:
Marketing Consultancy
Brief:
The MD of this successful promotional merchandise firm had numerous marketing initiatives to bring in new clients but lacked marketing ideas and focus for key clients - they needed help to tell their Top 100 clients how much they were loved and appreciated!
Leapfrog set about identifying 2bsourced's key accounts and then developed a marketing plan and new marketing ideas for these key clients, which were implemented over the course of a year.
Result:
Client feedback was tremendous with clients feeling appreciated and key clients, as a result of the marketing ideas, placed orders.
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